Bill grew up on the family ranch started by his grandfather, he would soon be the one to take over the ranch after his father Hank Holiday passed away in 2007. A couple years later him and an old friend of his father would take a trip to a place known as Chernarus close to Ukraine. They would spend the week there to have a look at some local farmers Cattle in order that they might start to breed them in America. During their time there all hell began to break lose. Staying in an apartment in Novaya Petrovka hell broke out barely a few miles away from where they lived. It wasn't long before they tried to flee south. But it was too late. Stuck with nowhere to go. There was no choice but to survive to the best of his abilities.